Google Ads and Search Console together: stop paying for what you already win organically
The agents cross-check paid terms with organic positions and show where you can lower bids and where organic needs a boost.
- Connects in 1 minute
- Read-only
- No credit card
$1,920 in 30 days on 18 terms where you already rank in the organic top 3.
Suggestion: lower the bid on these terms and watch organic clicks. Start with the 5 brand terms.
What the agents do with your Google Ads + Search Console
Paid terms that are already yours
Where you pay for the click and already rank at the top organically.
SuggestsWhere organic dropped and paid holds
Queries that lost position and now depend on budget.
SuggestsQueries to back with content
Terms that convert in paid and have no strong organic page.
SuggestsBrand clicks: paid or organic
How much of your brand you buy and how much already comes on its own.
SuggestsAsk in plain language
Which terms do I pay for in Google Ads and already rank first for organically?
How much of my brand traffic is organic and how much is paid?
Where can I lower bids without losing clicks?
Which queries lost position and now depend on paid?
Which paid terms convert and have no organic page?
Which pages sit on Google's page 2 for terms I pay for?
How much did I spend on brand terms this month?
Which organic query grew while I still pay for it?
What we read from Google Ads + Search Console
From Google Ads: cost, clicks, CPC, conversions and cost per conversion by keyword and search term. From Search Console: clicks, impressions, CTR and average position by query and page.
Connect in 3 steps
- 01
- 02
Connect Google Ads and Search Console with your Google account.
The connection is read-only: Sherlok reads metrics and never creates, pauses, edits budget or publishes anything in your account.
- 03
Pick the ad account and the property. The agents cross-check both as soon as the connection is done.
Questions about the Google Ads + Search Console integration
Is it safe to lower bids on brand terms?
It depends on who's bidding on your brand. The agent shows organic and paid clicks side by side so you can test gradually and roll back if organic doesn't hold.
Does Sherlok change my campaigns?
No. Both integrations are read-only and the agents only suggest.
How much history do I see?
Search Console keeps 16 months of data, and Sherlok reads that whole window.
How long until the first decision?
The agents start reading as soon as both connections are done.
You already have the data. What's missing is the decision.
- No credit card
- Read-only access
- Revoke it any time